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We Didn’t Build CannaU for Dollars—We Built It for You

July 28th, 2025

4 min read

By Clarke Lyons

canna-u
We Didn’t Build CannaU for Dollars—We Built It for You
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Why Real Cannabis Commitment Means Free, Purpose-Built Education That Protects Your People and Your License

Table of Contents

Let’s Be Honest About What’s Missing in Cannabis

The cannabis industry doesn’t suffer from a lack of innovation. It suffers from a lack of support. From policy to payroll, operators have been left to patch together critical infrastructure while the world watches from the sidelines. But nothing highlights the gap quite like training.

If you’ve onboarded in this industry, you know the pain:
Training pulled from legacy LMS systems that don’t even say the word “cannabis.” Disjointed PDFs passed from shift lead to shift lead. YouTube videos. Maybe a laminated SOP. And zero consistency.

That’s not just inconvenient—it’s unsafe. It’s inequitable. It’s how we lose good people, risk compliance, and stunt what this industry is capable of becoming.

So we did what we do best at Paragon: we stepped in. We didn’t wait for a vendor to offer a fix. We became the fix.

This Isn’t Just Training. It’s Cannabis-Specific Readiness

CannaU is more than content—it’s a shield, a strategy, and a show of solidarity.
Born out of Paragon’s Cannabis Committed pledge, CannaU is the industry's first LMS content suite created to train, retain, and protect licensed cannabis teams. From onboarding to annual audits, we’ve baked in the regulatory rigor and cultural understanding you need to thrive.

We didn’t just create a checklist. We created cannabis-specific courses to meet operators where they are—across retail, production, wholesale, transport, lab testing, and more.

Built From Our Cannabis Commitment—Not a Product Play

CannaU wasn’t designed in a boardroom with marketing goals in mind. It was born from lived experience. Our team has staffed cannabis HR departments. We've sat in compliance reviews. We've had our backs against the wall with regulators, auditors, and turnover on the rise. So we knew the gaps. And more importantly—we knew what it would take to fill them.

We’ve walked the halls of Capitol Hill and held policy meetings at the White House. We’ve spoken directly to leaders about why access to cannabis education isn’t a “nice-to-have”—it’s a public safety and equity necessity.

That’s why this wasn’t just about building a course. It was about building something that brings the cannabis workforce together under a shared understanding—and setting a standard that validates excellence.

Education Is a Right—Not a Luxury Add-On

There’s too much gatekeeping in cannabis education. If you want credible, role-specific onboarding, you’re often forced to pay out of pocket—or go without. That creates a dangerous divide. Legacy operators get left behind. Social equity applicants are left untrained. New hires are left uninformed.

That’s why we made CannaU complimentary for all Paragon clients subscribed to Learn PRO.

No license fees. No upsells. No hidden tiers. Just smart, SCORM-compliant cannabis training content, available inside the LMS you’re already using to run your business.

Here’s how it works:
CannaU is delivered at no additional cost inside our Learn PRO platform, which is priced at $8 per employee/month. That means the cannabis-specific content itself is fully included—no separate subscription, no add-on charges.

Because training should be a baseline of safety and opportunity—not a bonus feature. And if you’re partnered with Paragon, we believe you’ve already earned it.

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What’s Inside: Your 5-Module Cannabis Foundation

Cannabis 101: Foundations of the Plant and the Movement

A deep dive into cannabis history, legality, anatomy, and effects—designed to give every employee, regardless of background, a strong start.

Cannabis 102: Cultivation & Harvest

Walks learners through cannabis growing cycles, safety protocols, contamination risks, and post-harvest preparation—ideal for producers and vertically integrated teams.

Cannabis 103: Post-Harvest & Distribution

Covers secure storage, chain-of-custody, labeling laws, and compliant delivery. A must-have for any team involved in movement of cannabis products.

Cannabis 104: Retail Sales Success

Builds confidence on the dispensary floor. From customer intake to ID checks to responsible sales, this course empowers staff to sell smart and stay compliant.

Cannabis 105: Wholesale Sales Success

For teams engaging in B2B selling—covering product education, marketing regulations, and how to properly represent cannabis products to professional buyers.

What It Looks Like in Real Life

If you’re a cultivator or producer, you can now onboard grow techs confidently—even if they’ve never worked in cannabis.

If you’re a retail operator, your budtenders get consistent training on cannabis science, customer interaction, and ID checks—before they hit the floor.

If you’re a distributor or transporter, your drivers walk in understanding legality 101, secure transport, and chain-of-custody compliance.

If you’re a lab director, your analysts know why their work matters—and how to protect product integrity in QA/QC.

If you’re a processor or manufacturer, you’re not guessing whether your team understands OSHA safety or GMP practices.

If you’re vertically integrated, you scale training across operations, from cultivation to customer, in one system.

If you’re a tribal/indigenous operator, CannaU respects sovereignty while supporting federal or state-required education through customizable modules.

If you’re hiring someone brand new, you finally have a tool to widen the hiring funnel—bringing in talent from outside the industry and leveling them up quickly.

CannaU FAQs

Is CannaU an LMS?
No. CannaU is custom content developed by Paragon and delivered inside our Learn PRO LMS. Think of it as cannabis-specific courseware—not a platform replacement.

What courses are available?
Five foundational modules: Cannabis 101, 102, 103, 104, and 105—covering everything from plant science to retail best practices.

How much does this cost?
The CannaU course content is complimentary with your subscription to Learn PRO. Learn PRO is priced at $8 per employee/month, and includes full LMS functionality with isolved compatibility.

Will this replace Seed Talent or Ganjier?
No—CannaU is foundational. It complements, not competes with, specialized tools. Think of it as the starting point that makes all your other training tools work even better.

Advocacy Isn’t Just Policy—It’s Product Design

We’ve walked the halls of Capitol Hill. We’ve held meetings at the White House. We’ve pushed for equitable, education-first cannabis policy. But advocacy doesn’t stop there. CannaU is how we show up for you every day—in the onboarding packet, in the compliance audit, and in every confident customer interaction.

If you’re curious what Cannabis Commitment really means to us, read the full manifesto here.

Ready to Train Better, Hire Smarter, and Grow Sustainably?

You deserve more than a duct-taped training plan.
Your team deserves a launchpad.
And your business deserves the kind of backup that’s been in the trenches and knows how to help.

This is what real partnership looks like.
This is CannaU.
And it’s on us.

Let’s Talk →